Scalable growth
New markets and more customers without added headcount — the integration is built for growing order volumes and extends to new customers and product ranges.
- Connect
- B2B commerce
- Sales
- Full app
Connect ElectronicSales to Business Central
Without integration you get duplicate maintenance, broken handoffs and error correction. The team spends its energy on data entry instead of on customers.
Where you are now
Manual data entry costs time, money — and credibility
Order data from the shop is transferred into Business Central by hand. Transposed digits and missing lines cause queries and delays, price and stock information drifts apart between shop and ERP, and status updates reach the customer too late.
The unpleasant part is the direction of it: every go-live and every campaign raises the manual effort disproportionately. Growth becomes a burden instead of carrying itself.
Functionality
Everything a strong B2B integration requires
Orders straight into the ERP
Online orders are handed to Business Central complete and structured — items, quantities, addresses and references included. Not as a file somebody reworks afterwards, but as a document.
The mapping is configuration, not code
Which field in the shop maps to which field in Business Central sits in the system as a schema — readable, changeable, without raising a development ticket. That is the difference between an integration you can adjust and one where you have to phone somebody.
Transactions in view
Technical and business logs back up support and quality assurance. Deviations are spotted and fixed faster — and clean interface processes support the data protection and compliance requirements that apply to B2B transactions anyway.
Set it up once
Setup lives on its own page in Business Central: price calculation, default customer number, filter runs. What you settle once applies to every order that arrives afterwards.
The solution
ElectronicSales2Dynamics turns shop and ERP into one continuous process
From the individual employee to the whole sales process: stock levels, prices and order data are reconciled directly between the webshop and Business Central instead of being maintained twice.
Lower process costs
Automation lowers the cost per transaction and takes with it the manual errors that cause queries today.
Real-time sync
Stock, prices and order data run directly between shop and Business Central.
More time for customers
Fewer manual queries, more strategic account work instead of re-entry.
No programming needed
You make adjustments yourselves; operating it takes no technical knowledge.
What it does
What Business Central and ElectronicSales exchange
Both directions, because a shop connection that only fetches orders solves half the problem.
Out of Business Central
- Publish items and product ranges to the shop
- Hand prices and price calculations to the shop
- Reconcile stock levels
Into Business Central
- Online orders as complete documents, with lines and quantities
- Delivery and invoice addresses along with customer references
- Contacts and customer data from the shop
What you need
What has to exist on your side
- An ElectronicSales shop The integration is built for ElectronicSales. For a different shop with an API, talk to us — the path is the same, the mapping is not.
- Microsoft Dynamics 365 Business Central Plus the app. The logic sits beside the core rather than in it — there is nothing to recompile at update time.
Questions we get asked
Why not build it ourselves?
Because 90 percent of the requirements in B2B shops are the same, and the rest is configuration. A proven connection saves you the long custom project and the workarounds that follow it.
Does it grow with our volume?
Yes. The integration is designed for growing order volumes and extends to new customers and product ranges without anybody counting along.
What happens when an order does not go through?
It is in the log, technically and in business terms. An order that disappears quietly is the only thing that makes a shop integration genuinely expensive.
What name is the app listed under in AppSource?
In AppSource it is called Markets2Dynamics. In practice it connects ElectronicSales, and that is the name it is searched for and sold under.
On AppSource
ElectronicSales2Dynamics is ready to install
Shop orders as complete documents, items and stock back into the shop. On AppSource the listing is called Markets2Dynamics.
- Orders with lines, addresses and references
- Mapping as a schema, not a development ticket
- Terms settled in conversation